Helping brands and retailers excel at extracting actionable insights from food product label data. Label Insight provides grocery retailers and brands with a window into understanding their product label data and the ability to segment customers by dietary intent, namely why they are buying the foods that they buy. The platform empowers retailers and brands with the ability to understand their products, the market, and their customers through the prism of granular product data attributes.

Label Insight was acquired by Nielsen IQ in May 2021.